This programme is designed to produce world-class, competent and knowledgeable graduates in the field of communication, who are sought after not only by local corporations but also multinational corporations (MNCs). The programme focuses on refinement of analytical skills and knowledge required for decision making in the areas of advertising, marketing and corporate communication. This programme will benefit those already with an involved career in the communications field, as well as those who possess a related degree and want to hone their abilities and gain further knowledge in the field.

• A Bachelor’s Degree in a relevant field with a CGPA of 2.75 and above from any institution of higher learning recognized by the Malaysian government

• Applicants with CGPA of 2.50 and above may apply to the programme pending internal assessment by the faculty OR

• Applicants not meeting CGPA of 2.50, can be accepted subject to a minimum of 5 years working experience in relevant fields